The StartupFactory Public Relations Module
StartupPR™ from StartupFactory.
All for one price – $2,500*†
StartupPR™ from StartupFactory is a scaleable public relations program for organizations that wish to create visibility for their company or brand and stay abreast of their media coverage. The StartupPR module enables your organization to maximize their public relations opportunities in an efficient, affordable and scaleable way. The entry-level module is based on a low-cost retainer and provides the functionality you need today, with a flexible growth path to the future.
People sometimes misunderstand the difference between advertising and public relations. PR is an opportunity to frame your business in a favorable light, share your views, position your company as a technology leader, gain the attention of analysts, mitigate unfavorable rumors, and otherwise build the credibility of your company. Advertising, in turn, defines your brand, expresses your value proposition, and extols the immediate benefits of your product or service. In any case, both advertising and public relations are critical to the support of a well-rounded promotional effort.
The StartupPR™ module will provide targeted media lists, search editorial calendars, write and distribute press releases, arrange for photography as needed, interface on your behalf with key editors and industry spokespersons and monitor news coverage. The StartupPR™ module may be augmented using a variety of optional add-ons and features (press conferences, media tours, analyst briefings, trade show or event management, case studies, white papers, etc.) to help you expand your PR presence as your business grows.
StartupPR™ module includes:
- Trade and business media lists
- Editorial calendars
- Press and/or product releases
- Distribution
- Editorial liaison
- Optional case studies, white papers and more
* 10% Discount when two or more modules purchased together
† per month for a period of four months