Management team
Robert T. Goldberg
President and Founder
Silicon Valley marketing veteran Robert Goldberg brings two decades of proven experience to StartupFactory, LLC. Having served the semiconductor; capital equipment, software and electronics industries for the majority of his career, Bob Goldberg has become very skilled at transforming complex, technology industry marketing challenges into efficient, actionable branding strategies. Bringing a unique blend of strategic thinking, management experience and proven business acumen, Bob Goldberg has provided valued guidance to a wide variety of start-ups and established companies.
His past and present client list includes Ultra Clean Technology (NASDAQ: UCTT), Alliance Fiber Optic Products (NASDAQ:AFOP), Elantec Semiconductor, LaserCard Corporation (NASDAQ:LCRD), WebLOQ Corporation, Ion Systems, Inc., Coherent Lasers, Inc., Dexter Corporation Magnetic Technologies, (NYSE:DEX), VARTA Microbattery, Optical Associates, Inc, eNet Corporation, and many others. Several of Mr. Goldberg's technology clients are included on Forbes and Inc. Magazine lists of distinguished public and private companies.
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Pepper L. Moore
Director of Client & Interactive Services
Pepper Moore is a seasoned internet marketing professional with long-term connections in Silicon Valley, San Francisco and at UC Berkeley. In addition to her interactive marketing expertise, Ms. Moore has extensive advertising account management experience; she is very metrics-minded and has the ability to articulate ROI for any given campaign. She is an analytical, financially savvy businessperson with the ability to focus on your bottom line objectives.
Before joining StartupFactory she was the lead web content producer at UC Berkeley Extension, where under her management the department enjoyed a >40% decrease in marketing overhead expense. While at Cal, Ms. Moore was awarded two gold, four silver and four bronze awards for print design, web design and marketing strategy from the University Continuing Education Association. Before Cal, she served as design director, and then accounts director for adfarm.com, a boutique advertising agency in San Francisco.
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Earle B. Speranza
Public Relations Director
Earle Speranza, a 17-year veteran of high-tech marketing, draws from extensive business-to-business experience in semiconductors, electronics and software technology. As PR director, Mr. Speranza is responsible for developing and implementing all phases of public relations activities in the US, Europe and Asia.
Prior to his post at StartupFactory, LLC, Mr. Speranza served as senior global PR manager at C-Cube Microsystems, a leader in video compression/decompression, and helped to launch their most successful architecture. Before that, he served as the global PR manager for Philips Semiconductors, where he was responsible for the communications market segment, the largest market segment within Philips Semiconductors. Earle Speranza also served as the public relations manager for The Wollongong Group, an early internet software developer, where he conducted three global product launches and placed over 140 stories in international publications in 16 countries.
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